Religious leaders are active for (interreligious) peace in many contexts and, for example, use their rhetoric to advocate for peace. The effectiveness of religious leaders’ rhetoric depends on the interplay of religious leaders being the messengers and the contents of their words—the message itself. This project (re)tests the (comparative) effectiveness of religious leaders as peace messengers and effective content of peace messages. The project also examines effects of an intervention.
DFG, 2024-2026
Religious leaders are active for (interreligious) peace in many contexts (Vüllers 2021). Apart from taking on roles in peace processes (Svensson 2016; Johnstone and Svensson 2013) or their participation in interreligious networks (Vüllers 2011), religious leaders also use their rhetoric to advocate for peace. Recent experimental studies report mixed results regarding religious leaders’ effectiveness as peace messengers (Blair et al. 2021; Grossman, Nomikos, and Siddiqui 2022) and rarely compare them to other potential peace messengers (an exception is e.g. McCauley 2014). Regarding the content of peace messages, many aspects potentially influencing their impact remain underexplored. This project contributes to knowldge about which actors are effective peace messengers and investigates whether inclusive religious ideas and knowledge about religious outgroups are related to interreligious peace and, hence, could inform peace messages. Additionally, we want to learn more about the causal effects of interventions such as advocacy campaigns or social media trainings on interreligious peace. Hereby the project contributes to answering questions of causality central to research on the religion-peace link and provides peacebuilding practitioners with concrete indications on programs that can affect interreligious peace.